PYfecta® Brand Resources

Welcome to PYfecta’s Brand Resources page. As a Top 10 AI Company, we’ve created this guide to ensure consistent use of our brand elements. Download assets and follow the guidelines below.

Branding Guidelines

Our brand represents innovation and reliability. Adhere to these rules for all applications:

  • Always use lowercase f when typing out the name PYfecta.
  • The registered symbol must be used at all times when written at 50% of its normal size. This can be accomplished by (when writing html) adding this html code <sup style="font-size: 50%;">&reg;</sup> directly next to the name.
    • Example: PYfecta<sup style="font-size: 50%;">&reg;</sup>
  • Maintain original colors, proportions, and spacing.
  • Ensure high contrast and legibility in all contexts.
  • Avoid stretching, rotating, or altering assets without approval.
  • Contact info@pyfecta.com for custom usage.

Color Palette

#0d3759
RGB(13,55,89)
CMYK(85,38,0,65)

Purple Haze
#a366c7
RGB(163,102,199)
CMYK(18,49,0,22)

#6d6f71
RGB(109,111,113)
CMYK(4,2,0,56)

Light Lavender
#efd3fa
RGB(239,211,250)
CMYK(4,16,0,2)

#ffffff
RGB(255,255,255)
CMYK(0,0,0,0)

Logos

PYfecta Primary Logo

Primary Logo

PNG SVG PDF WEBP
PYfecta White Logo

White Logo

PNG SVG PDF WEBP
PYfecta Grayscale Logo

Grayscale Logo

PNG SVG PDF WEBP

Logo Icon

PYfecta Color Logo Icon

Color Logo Icon

PNG SVG PDF WEBP
PYfecta White Logo Icon

White Logo Icon

PNG SVG PDF WEBP
PYfecta Grayscale Logo Icon

Grayscale Logo Icon

PNG SVG PDF WEBP

Social Icon

PYfecta Social Icon

Color Social Icon

PNG SVG PDF WEBP
PYfecta Grayscale Social Icon

Grayscale Social Icon

PNG SVG PDF WEBP

Logo Usage Rules

  • Maintain clear space around the logo equal to the height of the “P”.
  • Do not reduce below 20mm (print) or 100px (digital) width.
  • Ensure background contrast for legibility.
  • Do not recolor, distort, or add effects.

Favicon Standards

  • Favicons should be provided at 16×16, 32×32, 48×48, and 512×512 (for app icons).
  • Use the icon-only logo for favicon consistency.

Imagery & Photography

  • Preferred style: high-tech, futuristic, neural-inspired visuals.
  • Maintain a professional, innovative tone with cool navy/gray dominance.
  • Avoid clip-art, low-quality, or cliché stock imagery.

Tone of Voice

  • Professional, innovative, trustworthy.
  • No slang or casual phrasing.
  • Always spell PYfecta® with lowercase “f”.

Incorrect Usage

  • Do not stretch or distort the logo.
  • Do not recolor with non-brand colors.
  • Do not apply shadows, gradients, or effects.
  • Do not place logo on clashing or low-contrast backgrounds.

Email us if you need the CMYK versions.